ABOUT US

matt colletta

Matt Colletta - CEO & Founder

Matt brings years of experience operating and marketing his own websites to the benefit of Rankfire clients. 

Rankfire is an SEO focused agency which also offers complimentary digital marketing services for clients, such as conversion rate optimization and email marketing. 

We are a growth focused marketing agency with a talented and savvy team. Each client gets a personalized strategy tailored to meet their business goals.

Contact us today for a free consultation if you are looking for cutting edge data driven strategies to get more website traffic, leads and customers.

 

Matt Colletta - CEO & Founder

matt colletta

Matt brings years of experience operating and marketing his own websites to the benefit of Rankfire clients. 

Rankfire is an SEO focused agency which also offers complimentary digital marketing services for clients, such as conversion rate optimization and email marketing. 

We are a growth focused marketing agency with a talented and savvy team. Each client gets a personalized strategy tailored to meet their business goals.

Contact us today for a free consultation if you are looking for cutting edge data driven strategies to get more website traffic, leads and customers.

 

Mike Brady - Director of Content & Strategy

Mike found his passion in digital marketing, specializing in executing SEO tactics and strategies. He goes the extra mile to produce content that plays to a company's greatest strengths while boosting organic search traffic. His experience growing websites across multiple industries is a critical asset for RankFire clients.

"Is it weird to say that I actually love helping companies make incredible content? I love learning about a new industry, I love towering over the competition, and I love finding creative ways to provide business value."

IMG_20190717_112337_598

Mike Brady - Director of Content & Strategy

IMG_20190717_112337_598

Mike found his passion in digital marketing, specializing in executing SEO tactics and strategies. He goes the extra mile to produce content that plays to a company's greatest strengths while boosting organic search traffic. His experience growing websites across multiple industries is a critical asset for RankFire clients.

"Is it weird to say that I actually love helping companies make incredible content? I love learning about a new industry, I love towering over the competition, and I love finding creative ways to provide business value."

Dave McCarty - Paid Advertising & Conversion Rate Specialist

Dave is a versatile, high-performing Marketing Executive with over 20 years of online marketing, digital advertising, brand and channel development, and project management experience. He possesses unique strength and expertise in leading effective management initiatives through leveraging key e-commerce/digital marketing strategies, conversion optimization, partnership alliances, and high performance team-building skills. His interpersonal and focused management abilities improve efficiencies and contribute to long-term sustainable business performance.

Dave’s career contributions include leading digital marketing initiatives for a notable consulting group where he led team efforts to develop and execute test protocols for clients on targeted and impactful strategies that drove upwards of 428% in landing page conversion rates, in addition, he spearheaded the development of an e-commerce site that maintained < 53% bounce, 60% in return visitors, and a 1.05% conversion rate while elevating sales to $10M+. He has worked on numerous paid search and paid digital media campaigns, driving billions in online retail B2C transactions.

As an innovative and forward-thinking strategist, Dave focuses on sales funnel development and conversion optimization. He analyzes key business drivers, optimizing online advertising and conversion for maximum ROI and developing strategies to grow the bottom-line profits. In this way, Dave achieves ground-breaking results by integrating multi-channel advertising campaigns (PPC, SEO, social, mobile, email) and sales strategies (lead gen, collateral, sales training) with complex multi-variate online conversion testing. One of Dave’s marquis clients is the largest online precious metals dealer. He also developed and launched a first-of-its-kind affiliate marketing program that led to staggering growth and brand awareness.
Dave has been a featured speaker at MECLABS® Email Optimization Summit and is MECLABS® Certified in landing page optimization, email optimization, lead generation optimization and display media optimization.

Dave McCarty - Paid Advertising & Conversion Rate Specialist

Dave-mccarty-about-us-2portrait

Dave is a versatile, high-performing Marketing Executive with over 20 years of online marketing, digital advertising, brand and channel development, and project management experience. He possesses unique strength and expertise in leading effective management initiatives through leveraging key e-commerce/digital marketing strategies, conversion optimization, partnership alliances, and high performance team-building skills. His interpersonal and focused management abilities improve efficiencies and contribute to long-term sustainable business performance.

Dave’s career contributions include leading digital marketing initiatives for a notable consulting group where he led team efforts to develop and execute test protocols for clients on targeted and impactful strategies that drove upwards of 428% in landing page conversion rates, in addition, he spearheaded the development of an e-commerce site that maintained < 53% bounce, 60% in return visitors, and a 1.05% conversion rate while elevating sales to $10M+. He has worked on numerous paid search and paid digital media campaigns, driving billions in online retail B2C transactions.

As an innovative and forward-thinking strategist, Dave focuses on sales funnel development and conversion optimization. He analyzes key business drivers, optimizing online advertising and conversion for maximum ROI and developing strategies to grow the bottom-line profits. In this way, Dave achieves ground-breaking results by integrating multi-channel advertising campaigns (PPC, SEO, social, mobile, email) and sales strategies (lead gen, collateral, sales training) with complex multi-variate online conversion testing. One of Dave’s marquis clients is the largest online precious metals dealer. He also developed and launched a first-of-its-kind affiliate marketing program that led to staggering growth and brand awareness.
Dave has been a featured speaker at MECLABS® Email Optimization Summit and is MECLABS® Certified in landing page optimization, email optimization, lead generation optimization and display media optimization.

Jennifer Gayle - Business Development and Client Relations

Jennifer began her career in higher education, where she helped to plan, project manage, and execute the launch of a $1B fundraising campaign at a private institution. She entered the digital marketing space in 2018 when she used SEO strategies to increase the visibility of a family member's HIPAA compliance firm on Google. Now, she is driven by the opportunity to bring great companies and products to their potential through Rankfire's suite of business.

Jennifer Gayle Business Development and Client Relations

Jennifer Gayle - Business Development and Client Relations

Jennifer Gayle Business Development and Client Relations

Jennifer began her career in higher education, where she helped to plan, project manage, and execute the launch of a $1B fundraising campaign at a private institution. She entered the digital marketing space in 2018 when she used SEO strategies to increase the visibility of a family member's HIPAA compliance firm on Google. Now, she is driven by the opportunity to bring great companies and products to their potential through Rankfire's suite of business.